

Name The Woman You Are Becoming
Perfect for women's circles, retreats, birthdays and empowerment gatherings.
A lipstick with meaning.
Create your own personalised lipstick shade, name it with a powerful affirmation, and infuse it with intention.
A small ritual of empowerment you can carry with you every day.

Why I Created This
I’ll be honest - I’ve never been someone who is hugely into makeup.
What I care about more is how we see ourselves and how we show up in the world.
As a mum of four children - two daughters and two sons - it’s important to me that beauty never becomes something toxic.
I want my daughters to grow up knowing their worth isn’t defined by appearance. If they choose to wear makeup, it comes from expression and confidence, not pressure.
And I want my sons to grow up seeing women as powerful and self-directed, not shaped by a patriarchal idea of beauty.
The Signature Shade Experience was created to bring empowerment and intention into something playful and creative.

The Experience
Beauty doesn’t have to be about fixing ourselves.
It can be about expression.
It can be about identity.
It can be about choosing how we show up.
When you name your shade something like:
Radiant Presence
Magnetic Confidence
Unstoppable Energy
…you’re carrying a reminder of who you are.
Private Signature Shade Experiences
You can also host this experience privately for your own group.
Perfect for:
• Women’s circles
• Birthdays
• Retreats
• Empowerment gatherings
• Team wellbeing events
When I visited Paula's stand, ladies were queuing up to create their unique lipstick! So, after they'd kindly helped me choose 2 great shades that suited my personality, my tastes and the style I wanted to adopt as I up leveled in life and business, I decided to go ahead and create my very own! I wear this whenever I want to be the best level version of me - Deeelitefully Famous!! The colour and quality makes me feel amazing and the printed motto, revs up my confidence and belief in fun & goals in equal measure!
